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Marketing Tips & Insights for Businesses

Why Work With a Boutique Digital Marketing Agency?

For any business, big or small, establishing an effective marketing strategy is perhaps the most integral aspect of maintaining growth and sustainability. In fact, by 2024, the UK is predicted to surpass 27 billion pounds expenditure on advertising alone. As such,...

Digital Marketing Trends to Watch in 2021 – 2022

A few years ago, companies merely needed a website and a Facebook page. Now, in an era where digital marketing trends seemingly have a shelf life as long as your milk, it is increasingly difficult for businesses to keep up with current trends. To give you a headstart,...

Facebook Ads 101: The Beginner’s Guide

Facebook advertising is still one of the best ways to connect with your target market. With over 2.8 billion monthly active users (and growing!) there is ample opportunity to reach new prospective customers and take your business to the next level. Facebook has...

Why Blog Posts are Important for SEO Marketing

Blogposts are a great source of interest and engagement - and also a very important factor in your SEO strategy, helping boost your results. SEO (Search Engine Optimisation), involves multiple factors that optimise your content in order to improve your organic...

The Comprehensive Guide to Law Firm SEO

The way in which users research services is becoming increasingly digital. In July 2020 alone, 81% of online users were using Google search to research products or services that they wanted to buy. As such, it is more important than ever that law firms ensure their...

Content Marketing Strategy: 7 Tips for Successful Content

Have you ever heard the phrase ‘Content is king’? Well, it’s absolutely true. When it comes to your online presence, content is the heart and soul of your business. Creating high quality, unique content is key to increasing your brand awareness, reaching a wider...

B2B Marketing Strategy – A Five Step Approach

Are you in the B2B industry? Are you looking to promote your new product or service? With 41% of B2B businesses choosing to conduct their marketing in house, it’s important that your team has a clear B2B marketing strategy to work from. Effective marketing can be hard...

How to use SEO to grow your business

Did you know there are over 3.5 billion Google searches every single day? It’s no surprise that businesses are looking at SEO as a way to increase their online visibility and grow their brand. Many business owners are realising the importance of hiring an experienced...

LinkedIn For Businesses: 5 Top Tips on Increasing Engagement

For small businesses looking to expand their professional network, LinkedIn remains one of the best platforms to make connections. With over 740 million users, the business centric platform offers a wealth of networking opportunities for professionals. However,...