In the past five years, influencer marketing has grown from relative obscurity to one of the most popular forms of social media marketing, and is on track to be worth $15bn by 2022.
It’s no question that social media marketing plays a vital role in any business’s growth plan.
There are currently two million active podcasts and more than 48 million episodes in existence, covering pretty much every topic imaginable. With the popularity of podcasts continuing to grow, many brands are incorporating podcasts in their digital marketing strategy.
The aesthetics industry is on the rise. Cosmetic procedures are no longer a hushed up secret with women and men alike happy to admit to minor and major appearance tweaks. With an increase in people looking for safe and legitimate aesthetic clinics, more and more continue to pop up across the country.
If you’re looking for advice on how to market your business online, finding the right digital marketing expert is essential. But with so many freelancers and agencies out there, it can be hard to know who you should be working with to get the best return on your investment. In this blog, we’ll be looking at the pros and cons of working with a digital marketing agency compared to hiring freelancers.
When social media channels first burst onto the scene, they were a place to post about your favourite songs, rate your friends’ profile pictures and beg for a follow back (Myspace, we’re looking at you).
The term ‘digital PR’ covers a range of strategies that work together to raise the profile of your brand online, and deliver real world results too.
Do you want to use social media for your small business, but don’t know where to start? It can be daunting. Luckily our team of social media experts are on hand to give your suppot and guidance on how to establish and grow your online following. Read on for some tips on social media best-practices.